名須川町界隈は、南部盛岡藩時代からお寺や神社が二十社余り続く寺の町。藩ではその権威と城下の繁栄を願って、領内の由緒ある寺を二つの地区、北山寺院群と南の寺の下寺院群（盛岡市大慈寺町）にうつしました。
かつて沿岸と内陸を結ぶ重要な街道だった寺町通りは、あたらしい道に生まれ変わりましたが道路の両側には白壁、南部鉄器の街路灯、ケヤキの大木、歩道は石畳風で、寺院の木造建築美とともに風情ある景観を創出し、「日本の道百選」にも選ばれています。
The Nasugawacho area has been a temple town with over 20 temples and shrines since the days of the Nanbu Morioka Domain. In order to increase its authority and the prosperity of the castle town, the domain moved the historic temples within its territory to two areas: the Kitayama Temple Group and the Temple Group Under the Southern Temple (Daijijicho, Morioka City).
Teramachi Street, once an important road connecting the coast with the inland, has been reborn as a new road, with white walls on both sides, street lamps made of Nambu ironware, large zelkova trees, and cobblestone-style sidewalks. Together with the beauty of the wooden temple architecture, this creates a charming landscape, and the road has been selected as one of the “100 Best Roads in Japan.”
